Another War of Jenkins' Ear

Resist The Pointless

Posts Tagged ‘sponsors Will No Longer Have Ads Run During Glenn Beck

with 8 comments confirms that their ads will no longer appear on Glenn Beck’s show.  Here’s the email, I received from their Director of Customer Care: Read the rest of this entry »


Written by Angelo

August 28, 2009 at 3:42 pm

KRAFT Foods Drops Glenn Beck

with 27 comments

Here is the message posted on this site regarding KRAFT foods regarding dropping Glenn Beck: [NOTE: I have confirmed that this message originated from Kraft Foods and is authentic.]” Read the rest of this entry »

Written by Angelo

August 20, 2009 at 2:46 pm

List of Glenn Beck Sponsors/Advertisers: Dropped & Remaining

with 181 comments

[Update: February 1, 2009]

Total number of companies that have dropped Glenn Beck is now at 100 (an updated list can be found here).

Going forward: All news and information related to this effort can be found at (please update your bookmarks accordingly)



Total number of companies that refuse to have ads run on Glenn Beck: 85

The boycott is working: It is being reported that the Glenn Beck show is losing more than 50% of its weekly ad revenue as a result of this boycott.  Keep it up!

To date (11/11/09), here is the full list of sponsors that have pulled ads from the Glenn Beck Program:

  • Aegon (added 9/14/09)
  • (added 10/20/09)
  • Allergan (added 8/17/09)
  • Ally Bank/GMAC Financial Services (added 8/17/09)
  • AmMed Direct (added 10/6/09)
  • (added 8/24/09)
  • Applebee’s (added 8/27/09)
  • Ashley Furniture (added 8/28/09)
  • AT&T (added 8/24/09)
  • Bank of America (added 8/25/09)
  • Bell & Howell (added 8/27/09)
  • Best Buy (added 8/17/09)
  • Binder & Binder (added 9/2/09)
  • Blaine Labs (anti-fungal & scar treatments) (added 8/24/09)
  • Brez (anti-snoring strips) by Airware Inc. (added 8/21/09)
  • Broadview Security (added 8/17/09)
  • Campbell’s Soup Co. (added 8/24/09)
  • Capital One (added 9/2/09)
  • Citrix Online (added 10/6/09)
  • Clorox (added 8/23/09)
  • (Closing Corp.) (added 8/28/09) (read statement here)
  • Concord Music Group (added 10/6/09)
  • CVS (added 8/17/09)
  • Dannon Co. (added 9/2/09)
  • Diageo (Guinness, Cuervo, Baileys’, etc) (added 10/5/09)
  • DirecTV (added 8/27/09)
  • Discover (added 9/2/09)
  • DITECH (added 8/24/09)
  • EggLands Best (added 9/21/09)
  • Elations Co. (added 8/24/09)
  • Equifax (added 10/6/09)
  • Eulactol USA (maker of Flexitol) (added 10/6/09)
  • Farmers Insurance Group
  • (added 8/24/09)
  • General Mills (added 8/27/09)
  • (added 10/6/09)
  • Healthy Choice (owned by CongAgra)
  • History Channel (added 11/11/09)
  • Hoffman La Roche (maker of Boniva) (added 10/6/09)
  • HSBC (added 9/2/09)
  • Humana (added 9/14/09)
  • ICAN Benefit Group Insurance (added 9/2/09)
  • Infiniti (added 9/2/09)
  • Jelmar (CLR cleaner manufacturer) (added 9/2/09)
  • Johnson & Johnson (added 8/24/09)
  • Jordan McKenna Debt Counseling Network (added 9/2/09)
  • KRAFT Foods (added 8/20/09) (read statement here)
  • (owned by LexisNexis)
  • Lowe’s (added 8/24/09)
  • Luxottica Retail (parent company of Pearle & LensCrafters) (added 9/14/09)
  • Mars (maker of Snickers, M&Ms, Pedigree, etc..) (added 10/20/09) (read statement here)
  • Men’s Wearhouse
  • Mercedes-Benz (added 9/2/09)
  • Metropolitan Talent Management (added 10/6/09)***
  • NutriSystem (added 8/24/09)
  • ooVoo (added 10/6/09)
  • Overture Films (added 10/6/09)
  • Procter & Gamble
  • Progressive Insurance
  • Radio Shack
  • Re-Bath (added 8/17/09)
  • Regions Financial Corporation (added 8/27/09)
  • Roche *
  • S.C. Johnson
  • SAM (Store and Move) (added 8/27/09)
  • Sanofi-Aventis
  • Sargento Cheese
  • Scarguard (added 10/6/09)
  • Schiff Nutrition (maker of Tiger’s Milk & Fi-Bar) (added 10/6/09)
  • Seoul Metropolitan Government (added 10/6/09)
  • Simplex Healthcare (Diabetes Care Club) (added 9/2/09)
  • Sprint (added 8/23/09)
  • State Farm Insurance
  • Subaru (added 10/6/09)
  • Toyota-Lexus (added 10/6/09)
  • Travelers Insurance (added 8/27/09)
  • Travelocity
  • UPS (added 8/23/09)
  • United States Postal Service (added 9/14/09)
  • Verizon Wireless (added 8/21/09)
  • Vonage (added 8/24/09)
  • Waitrose (added 10/4/09) **
  • Walmart (added 8/17/09)
  • Woodland Power Products (added 10/6/09)
  • Wyeth Consumer Healthcare (added 9/14/09)

* [Roche has withdrawn their commitment to cease sponsoring Glenn Beck, and is now running ads again on the Glenn Beck show.]

** [Waitrose has actually removed all advertising from the Fox News Channel in protest over Glenn Beck.]

*** [Metropolitan Talent Management will not purchase any ads on the Fox News Channel in protest over Glenn Beck.]

To date (11/12/09), here is a list of sponsors that either: 1) have had ads run in the past and haven’t confirmed yet that they will no longer run ads or 2) continue to run ads on the Glenn Beck Program.  Sponsors in bold are the ones that you should focus your efforts on.  Feel free to contact them all, but the bold sponsors are the target for now.  Sponsors with lines through them are far out-of-reach sponsors (at least for the time being).

  • 1-800-PetMeds
  • ADT Security
  • American Advisors Group
  • Americans Against Food Taxes
  • Bosley
  • Brita
  • Brother International Corporation
  • Carbonite
  • Cinergy Health
  • CNN (commercial for American Morning)
  • Dish Network
  • Conservatives for Patient’s Rights
  • Easy Water (added 8/28/09)
  • ExtenZe
  • FEMA (National Flood Insurance Program)
  • Foundation for a Better Life
  • FX
  • Goldline International, Inc.
  • HughesNet (added 10/20/09)
  • Humana (added 10/5/09)
  • Johnson Law Group
  • Jos A Bank
  • HealthMart Pharmacies
  • Hydrolyze
  • Independent Women Forum
  • Kellog’s
  • Lanacane
  • Law Office of Pulaski & Middleman (added 9/21/09)
  • Legal Zoom
  • Lear Capital
  • Liberty Medical
  • LifeLock
  • Loan Modfication help line (1-888-336-5967)
  • Merit Financial
  • Metal Roofing Alliance
  • National Geographic Society (National Geographic Channel)
  • National Review
  • NewsMax
  • Orbitz
  • Publisher’s Clearing House
  • Pfizer
  • Quicken Loans
  • Repower America
  • Roche (Accu-Chek Aviva)
  • Rosland Capital
  • Sandals
  • Tax Masters
  • Tony Chacheres (added 10/30/09)
  • Topdot Mortgage
  • The Jewelry Exchange (added 10/30/09)
  • The Scooter Store
  • The Villages (added 9/18/09)
  • Wall Street Journal
  • Warner Bros.
  • Weekly Standard (Clarity Media Group)
  • Zero Water (added 8/28/09)

These lists will be updated as information changes or becomes available.  Please feel free to get in touch if you have additional information.

If you haven’t already done so, please sign the ColorOfChange petition here, as well as another petition here.

And then, take a moment to contact the sponsors directly (by email, phone or twitter), it will really make a difference.  Template letter & contact information for many of these sponsors below… Read the rest of this entry »

Written by Angelo

August 14, 2009 at 9:48 am

Boycotting Glenn Beck Sponsors For Calling Obama A Racist

with 99 comments

Update #9: Healthy Choice, Radio Shack, Roche, Sanofi-Aventis & Travelocity all pull ads from Glenn Beck Program.  More, more, more…how do you like it, how do you like it… [8/12/09]

Update #8: State Farm Insurance states says that ads should not have been run during the Glenn Beck Program.  They state that they have corrected the error and ads will no longer run during Beck.

Update #7: Men’s Wearhouse has stated that they will not be airing any ads during the Glenn Beck Program.  Full statement below. [8/11/09]

Update #6: Sargento Cheese also stated that they will be dropping Glenn Beck.  Full statement below. [8/11/09]

Update #5: GEICO announced today that they will be pulling their ads from the Glenn Beck Program on Fox News. [8/11/09]

Update #4: I know that there is a lot of effort to contact Glenn Beck’s wide array of sponsors and that’s good. I urge everyone to continue.  BUT, in order for this effort to work, it must be somewhat organized.  UPS is one of Glenn Beck’s largest, if not the largest, direct sponsors. Accordingly, UPS should be the primary focus of this campaign.  If you haven’t already contacted UPS, please do.  Start with them first, then contact the others.

Update #3: If you are looking for Glenn Beck sponsor/advertiser information, scroll down to the bottom of this post.

Update #2: It was recently announced that Procter & Gamble, (owned by LexisNexis) and Progressive Insurance are distancing themselves from Glenn Beck. I will be posting my thoughts on this later as well. These actions are a useful first step, but they are by no means adequate.

Update #1: I received a response from UPS. See it below.


Beck doesn't want you to contact his sponsors. shhhh

Beck doesn't want you to contact his sponsors. shhhh

On July 2, I began a campaign of systematically contacting Glenn Beck’s sponsors after he expressed his hope for another terrorist attack against the United States in order to advance his political agenda.  You can read about those efforts here.  Although they were largely unsuccessful, I continued to organize on Twitter and research Beck’s sponsors.

Well, as expected, Beck continued spewing vitriol.  Most recently, he said that President Obama was a racist and that Obama has a “deep-seated hatred of white people.” [Video]

As expected, this has caused quite a stir.  It’s even breathed new life into the notion that Glenn Beck’s sponsors must answer for their financial support of Glen Beck’s outrageous and sometimes downright dangerous statements.  If you are interested, follow our organizing efforts on Twitter and feel free to check for updates.

It is important that we organize and that we act systematically in order to have the largest impact.  Feel free to contact whatever sponsors you would like, but right now the primary focus should be on UPS.  If you ever watch the Glenn Beck program (and I do not suggest you do), you will hear several times: “The Glenn Beck show is brought to you by UPS.”  Well, isn’t that dandy.  Contact UPS and ask them why they continue to fund Glenn Beck’s vitriol.

UPS Contact Info:
Twitter: @ThomasatUPS

Here is the text of the email that I sent to UPS:

On July 28, 2009, Fox News Channel host Glenn Beck called President Obama a racist and stated that “[Obama] has a deep-seated hatred of white people.”  Despite widespread public admonishment of these remarks, Mr. Beck continues to stand by his statements.  UPS is a Glenn Beck sponsor on Fox News and has thus far been silent on Beck’s remarks.  I just wanted to inform you that after these malicious statements, members of my family, friends and I will not use your services until you cease sponsoring Mr. Beck or take significant action to rebuke these remarks.

In case you are not aware, you can watch a video of Mr. Beck’s comments here [].

I recognize that as advertisers, you are not directly responsible for the statements made by hosts. I am also aware that given the diversity of opinions that exist on cable news, it is challenging to find a message that will satisfy all audiences. Certainly, some groups will always be upset by something that is said. However, this is not a simple political disagreement.  Mr. Beck is intentionally exploiting historical racial tension and ginning up additional racial tension for personal gain and to advance his political agenda.  Moreover, given the sensitive security situation associated with the first black president, it is especially pernicious for Mr. Beck to validate the positions held by some extreme groups and people.

Further, this is not the first time that Mr. Beck has made outlandish statements with little regard for their veracity or the consequences.  For example, in March, Mr. Beck suggested that Pres. Obama was constructing “concentration camps,” where he would send conservatives and political opponents.  Earlier this month, Mr. Beck agreed with a guest’s advocacy of the detonation of a major weapon in the United States as the only means available for implementing their shared political agenda.

Although you are not directly responsible for these remarks, you are indirectly responsible in that you provide the funding that supports Glenn Beck’s program. This is unacceptable. Something must be done to address these horrific remarks and until something is done, your company will lose out on my business. Further, I will continue to spread the word that you are paying money to a news network that allows its hosts to stoke racial tensions for personal and political gain.

Best Regards

I will update this post as additional information becomes available.

UPS sent the following reply:

Thank you for your e-mail regarding our recent advertising on Fox. We value your input and take your comments very seriously.

UPS is very sensitive to the type of television programming with which we associate our messaging. While our advertising schedules are purchased months in advance, we work with our agencies to monitor programming for offensive, inappropriate or controversial content as our schedules run. We do not, however, always have complete visibility into which programs will be promoted in purchased shows.

Occasionally, our advertising ends up near polarizing content. If we find that this becomes a consistent pattern, we will re-evaluate our commitment to particular programs or networks.

This is pretty much the standard response that I expected, although unlike other sponsors I have contacted, UPS provided for the possibility that they will drop Glenn Beck if enough people complain over a period of time.  In other words, if we continue apply pressure to UPS, then they will inevitably drop him.  So lets…

Sargento Cheese confirms that they will be pulling their ads from the Glenn Beck Program. Here’s their response email (much appreciation to Wrotte from Twitter for passing along this info):

We deeply appreciate your reaching out to us and sharing your comments and concerns about Sargento ads appearing during “The Glenn Beck Show.” We sat down with the marketing department to talk about it and I learned that we buy time periods not specific programs. But in any event, they’ve made the decision to exclude that program from our future ad rotation. Simply stated, Sargento ads won’t be airing during that show. Again, thanks for contacting us.

Received the following email from Men’s Wearhouse stating that they will be pulling their ads from Glenn Beck:

Thank you for contacting Men’s Wearhouse and bringing to our attention your concerns with the Glenn Beck program on Fox News. While we support free speech and do not make advertising decisions based on our own personal ideologies, after reviewing his recent incendiary comments we have decided to remove our advertising from his program. We hope that this decision will allow you to continue to patronize Men’s Wearhouse. I would encourage you to please share our decision with anyone else who may have expressed a similar concern.

Thank you again for contact Men’s Wearhouse.

Sponsor information after the jump… Read the rest of this entry »

Written by Angelo

July 29, 2009 at 5:14 pm